Personal Branding

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Why Personal Branding?

Are you a business owner/entrepreneur looking to connect with your audience? The best way to connect with your clientele is to tell a story. Tell your brand story. What does that mean? It means your clients want to connect with you on a personal level. What we do at Taylor Johnson Photography is help identify the components of your personal life and business and create a story. If your clients can see you, they can envision themselves working you. People work with people they know, like and trust. A personal branding session can create trigger those feelings in your target market based off great story branding photos.

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Aleena Blasch Wise profile picture
Aleena Blasch Wise
February 9, 2026
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Taylor was great! Very professional and personable.
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Micki Rogers
February 9, 2026
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Taylor Johnson was great!!
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Ashley Oglesby
December 19, 2025
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The Upstate Santa Experience is truly one of a kind! We have booked every year for the past three years, and it has been absolutely incredible each time. Our very first year, Taylor went above and beyond to accommodate us when our son was only 6 months old, which meant so much to our family. Taylor and Santa Joe truly make every experience feel personalized, magical, and special - not rushed or generic. It has become one of our favorite holiday traditions, and the memories are priceless. We would highly recommend The Upstate Santa Experience to any family looking for something truly special!
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Emily Lausier
December 18, 2025
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I could not have asked for a better experience with something I would consider uncomfortable, but necessary for my business. After all, I am the face of my business, right? So thank goodness for Taylor and her amazing skills for making me feel confident in front of the camera. The shots turned out amazing and I'm looking forward to the opportunity of not only working with Taylor on future shoots but also look forward to collaborating with her as a small business owner. She is very talented and has a unique vision.
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S C
December 15, 2025
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Fantastic experience! Best Santa ever. My daughter was very shy at previous meetings with Santa and rushing her made it worse. Taylor did a beautiful job of providing an incredibly magical atmosphere that felt safe and very memorable. Highly recommend-
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Kayla Nelson profile picture
Kayla Nelson
November 24, 2025
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A wonderful experience for our family and, most importantly, our little one ♥️ Taylor does a phenomenal job of capturing these special moments each year and making us feel comfortable and valued as customers. The Upstate Santa Experience is highly recommended by this family and we will be returning again! I would also give a big shout out to Santa Joe who our little boy adores, and to Taylor's husband who is always so kind and helpful to us. If you are looking for a fun and unique way to capture the magic of Chrismas for your family, this is it!
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Derek Cronin profile picture
Derek Cronin
September 26, 2025
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Taylor Johnson Photography is run by the fabulous Taylor Johnson herself :) Taylor embodies everything that you would want in a is a phenomenal photographer - Patient, Artistic, Professional, and she is a fantastic Listener. Taylor's experience ranges from Family Shoots to Corporate Headshots. One SUPER unique package she offers, which is exclusive to her, is the Santa Experience. If you're in the Upstate and want a pro to capture your special moments or help you present your best self to the world through photographs Taylor is your gal!
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Eric Nash profile picture
Eric Nash
September 26, 2025
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Very professional, amazing photos (considering the subject matter) and quick turnaround. Great work!
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